OYO在推广印度的宗教旅游时, 将品牌与上帝相比, OYO faces backlash for ad comparing the brand to God in promoting religious tourism in India.

OYO, 一家旅行技术公司, 在印度促销宗教旅游广告后, 面对反弹, OYO, a travel tech company, faced backlash after an ad promoting religious tourism in India compared the brand to God, causing offense to Hindu groups. 该广告强调居住在Ajodhya和Amritsar这样的精神目的地。 The ad highlighted stays at spiritual destinations like Ajodhya and Amritsar. OYO澄清了该广告的目的是促进精神旅游,并否认意图伤害宗教感情。 OYO clarified the ad aimed to boost spiritual tourism and denied intending to hurt religious sentiments. 该公司计划在主要朝圣地点增加500个旅馆,并继续执行其IPO的计划。 The company plans to add 500 hotels at major pilgrimage sites and proceed with its IPO plans.