澳大利亚马自达的新型BT-50皮卡活动"Give It Heaps"以"Robbo"的强硬广告推出.
Mazda Australia's new BT-50 pickup truck campaign, "Give It Heaps," launches with rugged ads featuring "Robbo."
Mazda Australia和广告公司CHEP为新的BT-50小卡车发起了一场运动,强调卡车坚固和可靠。
Mazda Australia and advertising firm CHEP launched a campaign for the new BT-50 pickup truck, emphasizing its ruggedness and reliability.
这个运动叫做“给它肥料”, 具有一个名为“Robbo”的人物, 利用BT-50承担极端任务。
The campaign, called "Give It Heaps," features a character named "Robbo" who uses the BT-50 to take on extreme tasks.
活动于2月16日开始, 宣传澳大利亚人全力以赴的精神,
The campaign, which kicked off on February 16, promotes the Australian spirit of giving one's all and is visible across various media, including TV, social media, and outdoor ads.