自北京奥运会以来，中国的冬季运动蓬勃发展，滑雪设备销量增长了 408%。 Winter sports in China have seen a boom since the Beijing Olympics, with skiing equipment sales up 408%.

自北京冬奥会以来，滑雪和滑冰等冬季运动在中国广受欢迎，尤其是在合肥等城市。 Since the Beijing Winter Olympics, winter sports like skiing and ice skating have gained massive popularity in China, especially in cities like Hefei. 冬季运动的搜索量猛增，自 2024 年 12 月以来增长了 147%。 Searches for winter sports have skyrocketed, with a 147% increase since December 2024. 安徽各地的滑雪胜地游客激增，滑雪设备的销量增长了 408%。 Ski resorts across Anhui are seeing a surge in visitors, and the sale of skiing equipment has jumped by 408%. 这一增长是中国冬季运动行业更广泛趋势的一部分，尽管新冠疫情后的经济面临挑战，但预计该行业将产生 1370 亿美元的收入。 The growth is part of a broader trend in China's winter sports industry, which is expected to generate $137 billion in revenue, despite post-Covid economic challenges. 国家主席习近平正在努力使中国成为冬季运动的领导者。 President Xi Jinping is pushing to make China a winter sports leader.