JioHotstar为2025年印度总理联盟引入第三方广告测量,提高了透明度。 JioHotstar introduces third-party ad measurement for the 2025 Indian Premier League, boosting transparency.

印度主要流水平台JioHotstar与Nielsen合作, 在2025年印度第一大联盟板球锦标赛期间推出数字广告第三方测量方法。 JioHotstar, India's leading streaming platform, has partnered with Nielsen to introduce third-party measurement for digital ads during the 2025 Indian Premier League cricket tournament. 此举旨在提高业绩衡量标准的透明度和问责制,帮助品牌以实时洞察力优化预算。 This move aims to enhance transparency and accountability in ad performance metrics, helping brands optimize their budgets with real-time insights. 这是印度首次有独立数字广告测量的大型体育赛事。 It marks the first time a major Indian sports event will have independent digital ad measurement.