可口可乐公司10亿美元的Fairlife牛奶品牌收购标志着成功转向以健康为重点的产品。 Coca-Cola's $1 billion Fairlife milk brand acquisition marks a successful move into health-focused products.

可口可乐公司收购优质牛奶品牌Fairlife已经成为其最成功的多样化举措之一,2022年销售额超过10亿美元。 Coca-Cola's acquisition of premium milk brand Fairlife has become one of its most successful diversification moves, with sales exceeding $1 billion in 2022. 在可口可乐强大的分销网络的帮助下, Fairlife的超过滤牛奶和核心能量蛋白奶昔利用了有健康意识的消费者趋势。 Launched in 2012, Fairlife's ultra-filtered milk and Core Power protein shakes have capitalized on the health-conscious consumer trend, aided by Coca-Cola's strong distribution network. 尽管取得了成功,可口可乐计划继续扩大其投资组合,使其超出传统的苏打水供应范围,以适应不断变化的消费者偏好。 Despite the success, Coca-Cola plans to continue expanding its portfolio beyond its traditional soda offerings to adapt to changing consumer preferences.