从4月1日起,英国航空公司将忠诚方案改为以支出为基础的奖励点数。
British Airways changes loyalty program to award points based on spending, starting April 1.
英国航空公司正从4月1日起全面改革其忠诚方案,以根据支出而不是距离或票价等级授予分数。
British Airways is overhauling its loyalty program to award points based on spending rather than distance or fare class, effective April 1.
客户每花费一英镑将赚取一分,黄金状况需要20 000分。
Customers will earn one point per pound spent, with 20,000 points needed for gold status.
为缓解关切,航空公司每架飞机最多提供550个点的奖金,并保证铜牌地位,每年有25次航班。
To ease concerns, the airline offers a bonus of up to 550 points per flight and guarantees bronze status with 25 flights annually.
改革的目的是要更好地奖励忠诚的顾客,尽管一些批评者担心这可能会对经济和休闲旅行者不利。
The changes aim to reward loyal customers better, though some critics worry it may disadvantage economy and leisure travelers.