Mulberry旨在通过重新关注英国身份和在美国扩展来提高利润。
Mulberry aims to boost profits by refocusing on British identity and expanding in the U.S.
Mulberry(英国奢侈品牌)计划重新关注英国身份, 增加在美国的存在, 以提高盈利能力。
Mulberry, a British luxury brand, plans to refocus on its British identity and boost its presence in the US to improve profitability.
在销售下降之后,特别是在中国,该公司旨在简化其业务,将成本降低25%,并任命新的首席财务官。
Following a decline in sales, especially in China, the company aims to simplify its business, reduce costs by 25%, and appoint a new CFO.
Mulberry还寻求与其核心客户基础重新建立联系,吸引具有时尚意识的年轻消费者。
Mulberry also seeks to reconnect with its core customer base and attract younger fashion-conscious consumers.