2月15日,麦当劳用Alyssa Buetikafer取代其首席营销干事Tariq Hassan,代之以Alyssa Buetikafer。 McDonald's replaces its Chief Marketing Officer Tariq Hassan with Alyssa Buetikofer on Feb. 15.

麦当劳宣布首席营销与客户经验官塔里克·哈桑离任, McDonald's announces the departure of Chief Marketing and Customer Experience Officer Tariq Hassan, effective immediately, after a tenure marked by innovative marketing strategies. 他的继任者是Alyssa Buetikofer, 现为加拿大麦当劳的CMO, 他将于2月15日开始工作。 His replacement will be Alyssa Buetikofer, currently McDonald's Canada's CMO, who will start on February 15. Buetikofer预计将利用她在数字战略和菜单扩展方面的经验,继续加强品牌与顾客的联系。 Buetikofer is expected to continue enhancing the brand's connection with customers, leveraging her experience in digital strategy and menu expansion.