环球影业为“Wicked: For Good”续集做准备,利用原作 $700M 的成功和奥斯卡的嗡嗡声。
Universal Pictures gears up for "Wicked: For Good" sequel, capitalizing on the original's $700M success and Oscar buzz.
Universal Pictures正准备发行“Wicked:For good”, “Wicked”的续集,
Universal Pictures is preparing to release "Wicked: For Good," the sequel to "Wicked," which earned over $700 million globally and ten Academy Award nominations.
营销战略将反映第一部电影的方法, 并用节奏来保持其新鲜。
The marketing strategy will mirror the first film's approach, with tweaks to keep it fresh.
摄影棚的目标是吸引核心粉丝 没有压倒性的随意观看者, 利用电影的奥斯卡嗡嗡声, 包括最佳图片, 来宣传续集。
The studio aims to engage core fans without overwhelming casual viewers, leveraging the film's Oscar buzz, including best picture, to promote the sequel.