对于超级碗之后的比赛, 科尔斯灯将重新命名为"星期一灯",
Coors Light rebrands as "Mondays Light" post-Super Bowl, targeting the dreaded post-game Monday.
Cors Light在超级碗结束后的星期一重新命名为“星期一光”, 目的是“寒冷”到人们常认为是一年中最糟糕的星期一之一。
Coors Light is rebranding as "Mondays Light" for the Monday after the Super Bowl, aiming to "bring chill" to what is often seen as one of the worst Mondays of the year.
特别的12包包装, 全国可用, 与公司的30秒超级碗广告相吻合.
The special 12-pack packaging, available nationwide, coincides with the company's 30-second Super Bowl ad.
尽管2023年销售量猛增, Coors Light最近销售量下降,而美国啤酒销售量下降幅度更大。
Despite a sales surge in 2023, Coors Light has seen a dip in sales recently, along with the broader decline in beer sales in the US.