沃尔玛更新了标志和品牌,使其更现代化,重点是数字增长。 Walmart updates its logo and brand to appear more modern, focusing on its digital growth.

沃尔玛在近20年来首次更新品牌, 更新标志和彩色调色板, 使其更现代、更有活力。 Walmart is revamping its brand for the first time in nearly 20 years, updating its logo and color palette to appear more modern and vibrant. 新的标志带有更大胆的“火花”图标和由创始人Sam Walton的卡车司机帽子所启发的字体。 The new logo features a bolder "spark" icon and a font inspired by founder Sam Walton's trucker hat. 品牌更新的目的是突出沃尔玛的数字服务,并改变其形象,以适应当代零售业。 The brand refresh aims to highlight Walmart's digital services and evolve its image for the contemporary retail landscape. 这些变化正在商店、网站和应用程序各处推出,以提高客户经验,反映公司电子商务的增长。 The changes are being rolled out across stores, the website, and app to enhance the customer experience and reflect the company's growth in e-commerce.