Real Madrid将体育场改名为“Bernabeu”, 以提升商业吸引力和吸引更多赞助。 Real Madrid rebrands its stadium to 'The Bernabeu' to enhance commercial appeal and attract more sponsorships.

真正的马德里计划将其圣地亚哥Bernabeu体育场重新命名为“The Bernabeu”, 目的是增加商业吸引力, 吸引更多赞助和活动。 Real Madrid plans to rebrand its Santiago Bernabeu stadium as 'The Bernabeu,' aiming to boost commercial appeal and attract more sponsorships and events. 这一举动是在体育场最近进行了数十亿美元的升级之后进行的。 This move follows a recent multi-billion dollar upgrade of the stadium. 虽然有些球迷不同意, 但俱乐部却试图让球场更适合除足球以外的各种活动。 While some fans disagree, the club seeks to make the venue more marketable for various activities beyond football.