Stagwell公司收购了UNICEPTA公司,以扩大其AI PR平台,从而提高其数字营销能力。
Stagwell acquires UNICEPTA to expand its AI PR platform, enhancing its digital marketing capabilities.
Stagwell是一家营销和广告公司,它收购了全球媒体监测和分析平台UNICEPTA, 以加强其AI动力的PROFET通讯技术套件。
Stagwell, a marketing and advertising firm, has acquired UNICEPTA, a global media monitoring and analytics platform, to bolster its AI-powered PRophet Comms Tech Suite.
在八个国家有30年经验和业务的UNICEPTA将加入Stagwell日益成长的技术套件,今年将增加一系列旨在加强数字营销解决方案的收购。
UNICEPTA, with 30 years of experience and operations in eight countries, will join Stagwell’s growing tech suite, adding to a series of acquisitions this year aimed at enhancing digital marketing solutions.
该交易的财务条款没有披露。
The deal’s financial terms were not disclosed.