Meesho报告说,在小城镇电子商务增长的推动下,2024年订单增加了35%,用户人数达到1.75亿。 Meesho reports a 35% rise in orders and hits 175 million users in 2024, fueled by small-town e-commerce growth.

Meesho是印度电子商务平台,报告订单增加35%,用户增加25%,到2024年达到1.75亿。 Meesho, an Indian e-commerce platform, reported a 35% increase in orders and a 25% rise in users to 175 million in 2024. 增长的驱动力是小城镇消费和电子商务采用率的提高,这些小城镇的美貌、个人护理和家庭必需品等种类的消费和电子商务采纳率上升了70%。 The growth was driven by increased consumption and e-commerce adoption in smaller towns, with categories like beauty, personal care, and home essentials seeing a 70% jump in orders. 该公司还改进了欺诈预防工作,阻止了2 200多万笔欺诈交易。 The company also improved fraud prevention, blocking over 22 million fraudulent transactions.