Swigging计划增加其Instamart服务的交付费,目的是将收取率提高到20-22%。
Swiggy plans to increase delivery fees on its Instamart service, aiming to raise take rates to 20-22%.
Swiggy 的首席财务官 Rahul Bothra 宣布计划提高该公司的快速商务服务 Instamart 的送货费用,旨在将收货率从 15% 提高到 20-22%。
Swiggy's CFO, Rahul Bothra, announced plans to increase delivery charges on the company's quick commerce service, Instamart, aiming to boost take rates from 15% to 20-22%.
目前,Swigging One用户享受免费服务,而其他用户则要付费用。
Currently, Swiggy One users enjoy free delivery, while others face fees.
Swigig和竞争对手Zomato已分别将平台收费提高每份0.14美元和0.60美元。
Swiggy and competitor Zomato have already raised platform fees by $0.14 and $0.60 per order respectively.
Swiggige还计划使用广告进一步将平台货币化。
Swiggy also plans to use ads to further monetize the platform.