据德勤公司称,由于AI和数据违规,消费者对各组织处理个人数据方式的信任显著下降。
Consumer trust in how organizations handle personal data has significantly dropped due to AI and data breaches, according to Deloitte.
Deloitte的《2024年隐私指数报告》显示,在组织如何处理个人信息方面,消费者信任度显著下降,这主要是由于AI和数据违规。
Deloitte's Privacy Index 2024 report shows a significant drop in consumer trust regarding how organizations handle personal information, largely due to AI and data breaches.
在1 000名澳大利亚消费者中,30%的人对其数据不信任任何行业,50%的人由于过多的数据要求而避开产品或服务。
Among 1,000 Australian consumers, 30% do not trust any industry with their data, while 50% avoid products or services due to excessive data requests.
尽管如此,89%相信可以重新获得信任。
Despite this, 89% believe trust can be regained.
Deloitte建议改进AI和ADM做法,提高透明度,以重建消费者信心。
Deloitte recommends improving AI and ADM practices and enhancing transparency to rebuild consumer confidence.