温哥华房地产销售商转向人工智能和虚拟现实,让买家在线参与。 Vancouver real estate marketers turn to AI and virtual reality to engage buyers online.
温哥华房地产市场正在转向数字化, 使用人工智能、虚拟现实及社交媒体让买家参与。 Real estate marketing in Vancouver is shifting to digital, using AI, virtual reality, and social media to engage buyers. 开发商现在很早就聘请市场员来优化项目, 创造令人信服的在线内容, 如视频和亲身体验, 来讲故事和提供透明性。 Developers now hire marketers early to optimize projects and create compelling online content, such as videos and immersive experiences, to tell a story and offer transparency. 这种做法旨在区分财产和吸引买主,允许他们在建筑前探寻房屋。 This approach aims to differentiate properties and attract buyers by allowing them to explore homes before construction. 营销商还利用聊天机和数据分析来增强参与和工作流程。 Marketers also use chatbots and data analytics to enhance engagement and workflow.