研究表明,澳大利亚人注重特定目的地的情感旅行目标,改变旅行的计划方式。 Study shows Australians focus on emotional travel goals over specific destinations, altering how trips are planned.

增长蒸馏厂和研究署的一项新研究显示,澳大利亚旅行者将情感体验置于特定目的地之上。 A new study by The Growth Distillery and The Research Agency reveals that Australian travelers prioritize emotional experiences over specific destinations. 五分之三的澳大利亚人开始规划旅行, 考虑他们的旅行动机, 而不是选择目的地。 Three in five Australians start planning trips by thinking about their travel motivations rather than choosing a destination. 这项研究确定了推动旅行的七个情感目标,通过注重这些情感方面,为品牌提供与消费者更好地联系的机会。 The study identifies seven emotional goals that drive travel, offering brands a chance to better connect with consumers by focusing on these emotional aspects.