FC 巴塞罗那和耐克在14个赛季签署了17亿欧元的赞助协议,增加了资金。 FC Barcelona and Nike have signed a €1.7 billion sponsorship deal over 14 seasons, boosting finances.
巴塞罗那足球俱乐部与耐克达成了一项具有里程碑意义的赞助协议,在 14 个赛季中价值约 17 亿欧元,平均每年 1.21 亿欧元。 FC Barcelona has secured a landmark sponsorship deal with Nike, valued at approximately €1.7 billion over 14 seasons, averaging €121 million annually. 这项称为“本世纪交易”的协议预计将大大加强巴塞罗那的金融稳定和全球存在,帮助俱乐部应付当前的金融挑战。 This agreement, termed "the deal of the century," is expected to significantly enhance Barcelona's financial stability and global presence, aiding the club amid current financial challenges. 耐克还将作为所有团队的主要合作伙伴,侧重于产品开发和全球分销。 Nike will also serve as the main partner for all teams, focusing on product development and global distribution.