耐克续签了为期12年的NBA和WNBA合作伙伴关系, 合同价值超过10亿美元, 直到2037年. Nike renews 12-year NBA and WNBA partnership, valued larger than $1bn contract, until 2037.
耐克与NBA和WNBA的合作协议续约了12年, 成为唯一的制服和服装供应商, 直到2037年. Nike has renewed its partnership with the NBA and WNBA for an additional 12 years, remaining the exclusive uniform and apparel provider until 2037. 这项新交易比以前10亿美元的合同要大,包括制服、商品销售和为联赛和发展G-League公司销售。 The new deal, larger than the prior $1 billion contract, includes uniforms, merchandising, and marketing for both leagues and the developmental G-League. 尽管面临销售下降和创新挑战,但NBA仍然对耐克的能力保持信心,强调他们自1992年以来的长期合作. Despite facing declining sales and innovation challenges, the NBA maintains confidence in Nike's capabilities, emphasizing their long-standing collaboration since 1992.