韩国用户9月在YouTube上的时间增加了9.5%,在Instagram上的时间增加了42.1%。
South Korean users spent 9.5% more time on YouTube and 42.1% more on Instagram in September.
9月, 韩国用户在YouTube上的时间增加了9.5%至18亿小时, 在Instagram上的时间增加了42.1%,至3.78亿小时,
In September, South Korean users increased their time on YouTube by 9.5% to 1.8 billion hours and on Instagram by 42.1% to 378 million hours, driven by the popularity of short-form videos.
相反,国内平台KakaoTalk和Naver分别下降了3.3%和9.7%。
Conversely, domestic platforms KakaoTalk and Naver saw declines of 3.3% and 9.7%, respectively.
专家们建议当地平台加强短式视频提供,改善创作者补偿,以便更好地与这些全球巨人竞争。
Experts recommend that local platforms enhance their short-form video offerings and improve creator compensation to better compete with these global giants.