Foxtel媒体与CommBank iQ、Adgile和tvbeat合作, Foxtel Media partners with CommBank iQ, Adgile, and tvbeat to enhance ad effectiveness and audience insights.

Foxtel媒体已宣布与CommBank iQ、Adgile和tvbeat建立战略伙伴关系, Foxtel Media has announced strategic partnerships with CommBank iQ, Adgile, and tvbeat to enhance advertising effectiveness and audience insights. 与CommBank iQ合作,将从700多万澳大利亚人的确定付款数据中提供真知灼见,而Adgile将核实跨平台的广告性能。 Collaborating with CommBank iQ will provide insights from de-identified payment data of over 7 million Australians, while Adgile will verify ad performance across platforms. 此外,tvbeat将把线性电视插播点数字化,以更好地确定目标。 Additionally, tvbeat will digitize linear TV spots for better targeting. 这些举措旨在改进广告商的ROI和预先的视频广告做法。 These initiatives aim to improve ROI for advertisers and advance video advertising practices.