Clemenger BBDO 推出了“Long Way for a Beer”,这是一个以远北昆士兰州的澳大利亚人为主角的 YouTube 系列节目,旨在推广 Great Northern Brewing Co. 并突出民族美景。 Clemenger BBDO launches "Long Way for a Beer," a YouTube series featuring Australians in Far North Queensland, promoting Great Northern Brewing Co. and highlighting national beauty.
Clemenger BBDO 推出了“Long Way for a Beer”,这是一部六集的 YouTube 系列节目,以远北昆士兰的标志性澳大利亚人为主角。 Clemenger BBDO has launched "Long Way for a Beer," a six-episode YouTube series featuring iconic Australians in Far North Queensland. 每集都着重介绍在偏远地点进行富有挑战性的冒险的客人,然后是营火讨论和啤酒分享。 Each episode highlights guests undertaking challenging adventures in remote locations, followed by campfire discussions and beer sharing. 该运动旨在加强大北方布雷温公司品牌及其文化意义,力求将受众与澳大利亚的自然美貌重新联系起来,并宣传啤酒作为国家标志的地位。 The campaign, aimed at enhancing the Great Northern Brewing Co. brand and its cultural significance, seeks to reconnect audiences with Australia's natural beauty and promote the beer's status as a national icon.