Myntra的大时装节开始,吸引了1.2亿游客,新用户增加了15倍。 Myntra's Big Fashion Festival began, attracting 120 million visitors and a 15-fold increase in new users.

Myntra的大时装节以令人印象深刻的参与为开端,吸引了1.2亿访问者参加早期访问和第1天。 Myntra's Big Fashion Festival began with impressive engagement, attracting 120 million visitors on Early Access and Day 1. 与正常活动相比,新用户增加了15倍,每分钟订单增加了2x倍。 The event saw a 15-fold increase in new users and a 2X rise in orders per minute compared to regular activity. 大量需求出现在核心时尚和新兴类别中,如美容、运动鞋和家。 Significant demand arose in core fashion and emerging categories like Beauty, Sports footwear, and Home. 值得注意的是,45%的订单来自第2和第3级城市,通过Myntra Kotak共同品牌的信用卡进行的交易激增了8X。 Notably, 45% of orders came from Tier 2 and 3 cities, and transactions via the Myntra Kotak co-branded card surged 8X.