豪华出版社Assouline通过发行关于拉贾斯坦邦的600美元特刊,确定了高端咖啡桌书籍市场。
Luxury publisher Assouline identified a market for high-end coffee table books by launching a $600 special edition book on Rajasthan.
Prosper和Martine Assouline创办的奢侈出版商Assouline在1990年代确定了高端咖啡桌书籍市场。
Assouline, a luxury publisher founded by Prosper and Martine Assouline, identified a market for high-end coffee table books in the 1990s.
他们发行了关于拉贾斯坦邦的特别版书, 售价为600美元.
Noticing consumers' willingness to spend on luxury goods, they launched a special edition book on Rajasthan priced at $600.
这本独特的书的特色是棉花印刷和古董沙里包装,导致快速销售,并确立了Assouline对奢侈、昂贵书籍的关注,现在该书面向一个高端市场。
This unique book featured cotton printing and antique sari wrapping, leading to rapid sales and establishing Assouline's focus on luxurious, expensive books, now catering to a high-end market.