由于欺骗性的“价格滴灌”做法,竞争法庭对Cineplex罚款38.9M美元。 Cineplex fined $38.9M by Competition Tribunal for deceptive "price dripping" practices.

加拿大最大的电影连锁店Cineplex Inc.因欺骗性营销做法被竞争法庭罚款3,890万美元。 Cineplex Inc., Canada's largest cinema chain, has been fined $38.9 million by the Competition Tribunal for deceptive marketing practices. 法庭认定,Cineplex没有立即披露电影票的全部价格,特别是2022年6月开始的1.50美元在线预订费,从而误导了客户。 The tribunal found that Cineplex misled customers by not immediately disclosing the full price of movie tickets, specifically a $1.50 online booking fee, which began in June 2022. 这种被称为"价格下降"的做法导致了罚款,相当于收费总收入. The practice, termed "price dripping," led to the penalty, equivalent to the total revenue from the fee. 电影公司计划对裁决提出上诉. Cineplex plans to appeal the ruling.

September 24, 2024

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