5个国际品牌在中国兴旺发展, 消费者支出减速, Lululemon和Arc'teryx报告收入大幅增长。 5 international brands thrive in China amid slowing consumer spending, with Lululemon and Arc'teryx reporting significant revenue increases.

5个国际品牌——Lululemon、Adidas、Ralph Lauren、Arc'teryx和Sam的俱乐部——在消费支出减慢和国内竞争激烈的情况下在中国蓬勃发展。 Five international brands—Lululemon, Adidas, Ralph Lauren, Arc'teryx, and Sam's Club—are thriving in China amid slowing consumer spending and intense domestic competition. 其成功源于消费者偏好的分裂,预算和溢价部分都在增长。 Their success stems from a split in consumer preferences, with both budget and premium segments growing. Lulemon和Arc'teryx报告说,由于对高质量产品的需求和与中国消费者有共鸣的本地营销战略,收入大幅增加。 Lululemon and Arc'teryx report significant revenue increases, driven by demand for high-quality products and localized marketing strategies that resonate with Chinese consumers.

September 22, 2024

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