第四频道更新了与Yospace的长达十年的伙伴关系,加强了数字广告能力。 Channel 4 renews decade-long partnership with Yospace, enhancing digital ad capabilities.

频道4更新了与Yospace的长达十年的伙伴关系,通过服务器侧插入技术加强了其数字广告能力。 Channel 4 has renewed its decade-long partnership with Yospace, enhancing its digital ad capabilities through server-side ad insertion technology. 这种合作使得直播中可定位广告成为可能,并使得观看量同比增加40%,在3月份流媒体时间达到69亿分钟. This collaboration has enabled addressable advertising in live streams, contributing to a 40% year-on-year increase in viewing, with 6.9 billion minutes streamed in March. 由于第4频道的目标是到2030年成为数字第一服务,Yospace的技术对于将可货币化的内容扩展到各种连接的电视平台至关重要。 As Channel 4 aims to become a digital-first service by 2030, Yospace's technology is vital for extending its monetizable content across various connected TV platforms.