七西媒体推出了AI工厂与数据架构, 以加强7plus和7NEWS的数字参与和广告. Seven West Media launches AI Factory with Databricks to enhance 7plus and 7NEWS digital engagement and advertising.

Seven West Media 与 Databricks 合作推出了 Seven AI Factory，这是一个专注于生成式 AI 和机器学习的团队。 Seven West Media has launched the Seven AI Factory, a team focused on Generative AI and machine learning, in collaboration with Databricks. 该倡议旨在改善其7+流平台和7NEWS数字平台的数字参与和广告战略。 This initiative aims to improve digital engagement and advertising strategies on its 7plus streaming platform and 7NEWS digital. 该小组将利用AI驱动的洞察力,加强受众的理解,优化内容的相关性,借鉴先前在预测94%准确率的观众偏好方面取得的成功。 The team will utilize AI-driven insights to enhance audience understanding and optimize content relevance, building on prior successes in predicting viewer preferences with 94% accuracy.