Apollo、BlackRock 讨论亚马逊聚合商 Branded 和 Heyday 的合并的债务融资，成立 $1B Essor。 Apollo, BlackRock discuss debt financing for Amazon aggregators Branded and Heyday's merger, forming $1B Essor.

Apollo Global Management 和 BlackRock 讨论为亚马逊聚合商 Branded 和 Heyday 的合并提供债务融资，成立了一家名为 Essor 的新公司，价值超过 $1B。 Apollo Global Management and BlackRock discuss providing debt financing for Amazon aggregators Branded and Heyday's merger, forming a new company named Essor worth over $1B. Heyday的创始人将成为Essor的总裁, 而Branded的首席执行官将管理这家联合公司。 Heyday's founder will become Essor's president, while Branded's CEO will run the combined company. 合并是在工业挑战中发生的,风险融资枯竭,电子商务需求冷却,导致大量裁员和市场合并。 The merger comes amid industry challenges, with venture funding drying up and e-commerce demand cooling, leading to significant layoffs and consolidations in the market.