Swisse Wellness Australia 与 AOC 合作开展“HERE FOR IT”巴黎 2024 年奥运会活动，通过多平台方式瞄准千禧一代和 Z 世代。 Swisse Wellness Australia partners with AOC for "HERE FOR IT" Paris 2024 Olympics campaign, targeting Millennials and Gen Z with a multi-platform approach.
Swisse Wellness Australia 与澳大利亚奥委会携手，为 2024 年巴黎奥运会发起“HERE FOR IT”活动。 Swisse Wellness Australia launches "HERE FOR IT" campaign for Paris 2024 Olympics with the AOC. 九集的 YouTube 系列片、TikTok 和 Instagram 资产、与 The Project TV 的跨界广播以及 The Inspired Unemployed 喜剧二人组杰克·斯蒂尔 (Jack Steele) 和马特·福特 (Matt Ford) 对运动员的采访吸引了年轻观众。 A nine-part YouTube series, TikTok and Instagram assets, broadcast crosses to The Project TV, and athlete interviews by comedic duo Jack Steele and Matt Ford of The Inspired Unemployed engage younger audiences. 数字媒体组合和优先收入方法针对的是千禧一代和 Z 世代人群。 The digital media mix and earned-first approach target Millennial and Gen Z demographics.