成立于 1790 年的亚瑟王烘焙公司 (King Arthur Baking Co.) 在疫情期间的需求增长了六倍，该公司专注于面包粉，并利用其邮购业务和在线食谱。 1790-founded King Arthur Baking Co. experienced a six-fold demand increase during the pandemic, focusing on bread flour and leveraging its mail-order business and online recipes.
美国历史最悠久的面粉公司亚瑟王烘焙公司成立于 1790 年，在疫情期间，该公司的需求增长了 6 倍，这促使该公司做出调整，将重点放在面包粉等热销产品上。 America's oldest flour company, King Arthur Baking Co., founded in 1790, faced a six-fold increase in demand during the pandemic, prompting it to adapt by focusing on in-demand items like bread flour. 首席执行官凯伦·科尔伯格（Karen Colberg）曾就职于 Gap 公司，她利用公司的优势，例如历史悠久的邮购业务和在线食谱共享，来维持与面包师的信任。 CEO Karen Colberg, formerly from Gap Inc., utilized the company's strengths, such as its long-established mail-order business and online recipe sharing, to maintain trust with bakers. 疫情过后，家庭烘焙的兴趣依然很高，面包师们尝试使用复杂的原料。 Home baking interest remains high post-pandemic, with bakers experimenting with complex ingredients.