2024 年 1 月,澳大利亚人每天在音乐流媒体服务上花费 1 小时 26 分钟,比上一年减少 13%,而在线音频广告则增长 21%,达到 265 美元。 In January 2024, Australians spent 1 hr 26 min daily on music streaming services, a 13% decrease from the previous year, while online audio advertising grew 21% to $265.
《数字 2024 澳大利亚》报告显示,2024 年 1 月,澳大利亚人每天在音乐流媒体服务上花费 1 小时 26 分钟,比上年减少 13%。 The Digital 2024 Australia report reveals that Australians spent one hour and 26 minutes on music streaming services daily in January 2024, a 13% decrease from the previous year. 与此同时,广播收听和播客等其他活动的支出也出现下降。 Concurrently, spending on other activities, including radio listening and podcasts, saw a decline. 然而,澳大利亚的在线音频广告正在增长,到 2023 年将增长 21%,达到 2.658 亿美元,其中播客广告支出将达到 9910 万美元。 However, online audio advertising in Australia is on the rise, growing 21% to $265.8 million in 2023, with podcast ad expenditure reaching $99.1 million.