2022 年，ACR 技术的智能电视广告支出为 $18.6B，该技术收集用户的观看数据以进行广告定位和内容推荐。 In 2022, $18.6B was spent on smart TV adverts on ACR technology which collects users' viewing data for ad targeting and content recommendations.

智能电视利用自动内容识别（ACR）技术收集用户观看习惯的数据，以进行广告定位和内容推荐。 Smart TVs utilize automatic content recognition (ACR) technology that collects data on users' viewing habits for ad targeting and content recommendations. 尽管这项技术通常是隐藏的且难以选择退出，但据估计，2022 年智能电视上的广告支出将达到 186 亿美元。 Although this technology is often hidden and hard to opt-out of, it has been estimated that $18.6 billion was spent on advertising on smart TVs in 2022. ACR 可以在 Roku 和 Samsung 等流行平台上禁用，尽管可能需要点击 10-37 次才能执行此操作。 ACR can be disabled on popular platforms like Roku and Samsung, although it may require between 10-37 clicks to do so.